Shopify Product Display Apps: Visual Merchandiser vs Awesome Ranking

Table of Contents

1. Introduction
2. How Does Visual Merchandiser Work?
3. How Does Awesome Ranking Work?
4. How Much Does Visual Merchandiser Cost?
5. How Much Does Awesome Ranking Cost?
6. Cost Analysis: Visual Merchandiser vs. Awesome Ranking
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that the right product display strategy can increase online sales significantly? An effective product display ensures that potential customers are not just scrolling but are genuinely engaged and motivated to make a purchase. This is where product display apps become essential tools for e-commerce businesses, allowing them to enhance customer experiences and boost sales outcomes.

In this blog post, we take a closer look at two popular Shopify applications: Visual Merchandiser and Awesome Ranking. Both apps offer unique features to optimize product display, making it easier for businesses to present their offerings attractively. However, they vary in usability, effectiveness, and pricing structures. Let’s explore what each app brings to the table and why Visual Merchandiser emerges as the standout choice.

How Does Visual Merchandiser Work?

Visual Merchandiser is designed to provide extensive options for retailers looking to streamline their product organization visually. At its core, this app enhances the way products are displayed in online stores, making it easy to highlight and sort items based on various criteria.

Key Features:

1. Drag & Drop Interface: This feature simplifies the arrangement of product displays. Store owners can easily reposition items in their collections with intuitive dragging and dropping.

2. Lock Positions: Users can lock product placements to prevent unintentional changes, maintaining consistency in product displays regardless of future updates.

3. Simulate Frontend Display: This allows businesses to preview how their collection will appear to customers before finalizing any arrangement, ensuring the best customer experience possible.

4. Mass Order Collections: Retailers can manage multiple products simultaneously, slashing the time taken to update displays and engage customers effectively.

These features are particularly relevant for businesses of all sizes. For instance, a startup can utilize the drag-and-drop functionality to quickly set up their product exhibition effectively. Small to medium businesses benefit from mass ordering capabilities during seasonal changes, while large enterprises can maintain uniformity and branding across extensive catalogs.

Let’s consider a hypothetical scenario: a clothing retailer launching a new seasonal line. With Visual Merchandiser, they can quickly highlight trendy items at the forefront of their online store, attractively organize collections, and make swift adjustments based on sales performance—all with just a few clicks.

How Does Awesome Ranking Work?

Awesome Ranking offers an alternative approach to product display by focusing on the popularity of items. This app helps businesses create ranking displays that highlight trending products, enabling customers to make informed purchases.

Key Features:

1. No-Code Setup: Users can create ranking displays without the need for coding, making it accessible for shop owners without technical backgrounds.

2. Mobile Ready: In today’s mobile-driven world, having a display that is optimized for mobile devices is crucial, and Awesome Ranking ensures that its displays work well on smartphones.

3. Tab-Switching Rankings: Retailers can set up rankings categorized by various factors, such as product type or price range, allowing for targeted displays that cater to specific customer interests.

These features cater to businesses aiming to showcase their most popular items. Startups may rely on tab-switching features to differentiate their offerings quickly, while established companies can leverage the ranking displays to maintain customer engagement and satisfaction.

For instance, a toy company looking to promote its best-selling products during the holiday season could use Awesome Ranking to quickly set up tabs that display "Best Sellers for Kids," helping parents locate popular gifts seamlessly.

How Much Does Visual Merchandiser Cost?

Cost-effective solutions are vital for e-commerce success, particularly for businesses managing limited budgets. Visual Merchandiser offers clear tiered pricing:

1. Basic Plan - $10/month:

   • Features: Automate collection sorting, highlighting products, and visually organizing collections.
   • Target Audience: This plan fits startups looking to enhance their product display without a hefty investment.
   • Limitations: Limited to Shopify Basic plans, which might restrict more extensive collection options for growing businesses.

2. Advanced Plan - $45/month:

   • Features: All Basic Plan features included, ideal for businesses needing more flexibility and options in product display.
   • Target Audience: This plan is well-suited for small to medium businesses aiming to scale up their offerings.
   • Limitations: Restricted to Shopify Advanced, which may not serve every need.

3. Plus Plan - $75/month:

   • Features: Offers all advanced functionalities for users on Shopify Plus plans.
   • Target Audience: Best for large enterprises requiring comprehensive control over product organization.
   • Limitations: Only available for Shopify Plus users, which may limit accessibility for some.

It is essential to note that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Awesome Ranking Cost?

Cost also plays a crucial role for businesses considering using Awesome Ranking. The pricing is simpler:

1. Basic Plan - $2/month:

   • Features: Offers no coding requirements and access to seven symbols for product displays.
   • Target Audience: This pricing tier is attractive for startups testing the waters with product rankings.
   • Limitations: Lacks advanced features that might be necessary for larger operations.

2. Developer Plan (Free):

   • Features: Free access for developer stores helps in testing before going live.

However, as the app was launched recently with no reviews and limited user feedback, it’s essential to weigh its utility without established testimonials.

Cost Analysis: Visual Merchandiser vs. Awesome Ranking

When comparing the pricing structures, Visual Merchandiser stands out due to the value it provides relative to its cost. While Awesome Ranking offers lower pricing, Visual Merchandiser’s features facilitated through its tiered plans cater to a wider range of business needs relevant to product display dynamics.

Although Awesome Ranking is less costly initially, the potential limitations stemming from its pricing structure may result in additional charges down the line as businesses try to scale beyond essential features.

User Reviews & Customer Support Insights

Is Visual Merchandiser good?

Is Awesome Ranking good?

User Preference: Visual Merchandiser or Awesome Ranking?

Integration and Compatibility Comparison

Visual Merchandiser Integrations

Awesome Ranking Integrations:

Conclusion

In conclusion, while both Visual Merchandiser and Awesome Ranking offer valuable solutions for product display in Shopify stores, Visual Merchandiser clearly emerges as the more robust and user-friendly option. With a strong 5-star rating and extensive feature set tailored to diverse business needs, it positions itself effectively as a cost-efficient solution.

On the other hand, Awesome Ranking, although it offers a low-cost entry point, lacks the proven effectiveness and user confidence that Visual Merchandiser boasts. For businesses serious about optimizing their product display strategy and driving engagement, Visual Merchandiser is the clear winner.